The author
has based this book both on her personal experiences at farm events
open to the public and on far-ranging researchwe think she
has covered essentially all of the possibilities for agritourism
(including some ideas we hadnt heard about before, such as
hosting professional chefs). But probably the most important chapters
of the book are those on making a business plan, legal considerations,
and promotional activities.
We expect
that reading The New Agritourism would greatly enhance the odds
for successful establishment and operation of an agritourism business.
HortIdeas,
July-August, 2008
Farmers
worldwide have rediscovered a new crop: Agritourism! This new book
provides inspiration and practical information to increase farm
revenue and build support for local agriculture.
The 'good food' movement is a quiet revolution sweeping the countryside
and connecting farmers to the communities they serve. More than
ever, consumers want to know where their food and other farm products
come from, how they were produced and who grew or raised them. The
New Agritourism inspires producers to capitalize on this phenomenon
and teaches them how, illuminating readers that opening one's farm
gates to the public can be both personally rewarding and profitable.
- Dan Sullivan, Senior editor, Rodale Institute, former editor of
Organic Gardening Magazine
The New Agritourism
is the new authority for making your small farm work. Learn to beat
the big guys at their own game by making a natural small farm that
will draw crowds and bring fun and profit to your farm. Barbara's
book deals with all the elements that are needed to be successful
in today's age of mass-marketing, super stores and mega-farms. An
exciting book that will become a small farm classic.
- Jere Gettle, Owner, Baker Creek Heirloom Seed Co.
Having been
a horticulturist and extension agent working in direct marketing
and agritourism for over 30 years I found this book by Barbara Berst
Adams to be a refreshing glimpse into the new agriculture that is
emerging across this continent, and around the world. The young
people getting into farming today are looking at doing things differently,
and that involves getting their customers back to the farm. I found
her writing to be inspiring and I would encourage farm operators
and new entrants to agriculture to immerse themselves in this eloquently
written overview of what I hope the new millennium in agriculture
will be.
- Brent Warner, British Columbia Ministry of Agriculture
|